Embedded
Engineering
for AI Cameras and IoT products
Get in touchGet in touchOur Expertise
in Embedded Engineering
Hardware Engineering
Embedded Software
Quality Assurance
Image Quality & Vision
AI/ML
NPI (New Product Introduction)
& Sustaining
Full-cycle PCB (Printed Circuit Board), DFM (Design for Manufacturability), and BOM (Bill of Materials) optimization, with part cost reductions up to 15%. The team develops NPI designs from concept to production.
RF & EMC
Antenna design, mmWave radar integration, and full-stack RF validation — including EMC/EMI and signal/power integrity testing. Performed in-house using advanced lab infrastructure.
Power & Thermal
Multi-channel modeling for extended battery life on battery-powered devices, achieving multi-week/months battery life on wireless doorbells and cameras under real-world conditions. Custom multi-channel measurement systems allow advanced power consumption analysis.
Mechanical Design
Rapid prototyping, structural simulations, DFM for plastics/metal, thermal sealing, and optical component integration.
Challenges We Solve for
AI-Powered Smart CamerasLeverage our 8+ years in the
home-security market to build Smart Camera, Doorbell, and other IoT solutions
Leverage our 8+ years in the
home-security market to build Smart Camera, Doorbell, and other IoT solutions
End-to-End Video & Audio Streaming
We design embedded and cloud media processing stacks, selecting optimized codecs, adaptive bitrate algorithms, and custom media servers to deliver gapless, high-quality video and audio across Wi-Fi, 3G, LTE, and other networks, supporting millions of concurrent streams with real-time transcoding and resilience against network impairments.
AI-Driven Object Detection & False Alerts Management
Our on-device AI motion detection delivers push notifications within a few seconds, significantly reducing the frequency of false alarms. Solutions offer environmental adaptability for accurate detection in varying conditions and support advanced smart detection (person, package, vehicle, pet). We leverage efficient edge computing to reduce cloud dependency and operational costs.
Secure OTA Updates & Remote Management
We implement end-to-end encrypted over-the-air firmware upgrades and device-provisioning frameworks—compliant with GDPR and CCPA standards—to ensure field-deployed devices stay up-to-date, diagnosable, and secure at scale.
Ultra Low Power Firmware for Extended Battery Life
& Device Reliability
Through detailed power modeling and in-house labs, we optimize firmware to achieve extended battery life and consistent performance for wireless cameras and doorbells under real-world operating conditions.
Technology & Labs




Labs & Equipment
Environmental & climatic chambers.
RF/EMC anechoic suites (Rohde & Schwarz, Agilent,
ETS-Lindgren, Anritsu).
Multi-channel power-measurement rigs.
Robotic IQ arms, spectrometers & interferometers.
SQUAD Camera Testing System (Roboarm v2) has a capacity for ~225 devices.
Motion Detection Studio for AI-based algorithm testing.
Languages & OS
C, C++, Linux (Yocto, Buildroot), FreeRTOS, Zephyr
Hardware Platforms
ARM Cortex-M → high-end SoCs (Ambarella, OmniVision, SigmaStar, Qualcomm)
Protocols
I²C, SPI, CAN, MQTT, BLE, LoRaWAN, TCP/IP, TLS
Our Process
We have a refined five-phase process—shaped by our experience delivering complex embedded systems—that brings clarity, consistency, long-term scalability, and technical alignment across the full product lifecycle:
Strategize
Stakeholder workshops to align vision, use cases and constraints; deliver a detailed design brief, UX/market research, and project roadmap.
Design
“Looks-like / works-like” prototypes, system architecture specs, PCB/RF/ME layouts, and initial UX/UI mockups.
Develop
Iterative firmware, driver, and SDK development; hardware bring-up; integration of communication stacks and ML pipelines.
Launch
Pilot programs, A/B testing, performance trials, and launch-dashboards—gathering metrics to stabilize your product in the market.
SustaiN
Ongoing feature enhancements, security updates, BOM cost optimization, ML-model refreshes, and second-source support.
Why choose SQUAD
Full-Cycle Product Development
We bring ideas to life, covering design, prototyping, firmware, backend, mobile apps, and post-launch optimization. You get one partner, fully accountable for the product development and support lifecycle.
6,500 m² In-House Innovation Labs Built for Scale
We validate ideas faster with our test benches, thermal labs, image quality setups, and automation rigs—all under one roof, all engineered for scalability.
Deep Full-Stack Development Expertise in Home Security
Our teams specialize in personal & motion detection, vehicle/plate/animal recognition, forensic search and advanced video analytics. Each solution is designed to prevent false alarms and maximize reliability in AI-powered smart cameras.
Real Business Outcomes
We've helped clients accelerate time-to-market, reduce costs, and expand user bases—all with a measurable impact.
Embedded + Backend + Mobile Integration
Integrated cross-division capability ensures seamless synergy between camera firmware, connectivity (including WiFi and BLE), backend, and mobile app, leading to fewer bugs, smoother updates, and a better product.
Trusted by Industry Leaders
We’ve delivered mission-critical solutions for global brands, meeting the highest standards for quality, security, and scale.